Your growth begins where the algorithm ends.
Welcome to Restromark, your go-to expert in Cloud Kitchen Marketing and Zomato Marketing strategies.
If you’re running a restaurant or cloud kitchen and you’re not showing up in Zomato searches — you’re losing orders you never knew you could have had.
This post breaks down three simple but powerful Zomato hacks that can push your visibility and sales up without spending a fortune.
✅ 1. Use SEO-Optimized Dish Names
In Zomato Marketing, every word matters.
Instead of listing “Paneer Tikka,” try:
👉 “Smoky Paneer Tikka with Mint Chutney”
👉 “Tandoori Paneer Platter (Serves 1)”
These descriptions are searchable phrases that match what users type into Zomato’s search bar.
This is your Cloud Kitchen Marketing goldmine — because most customers search by dish, not brand.
✅ 2. Add Performance Tags like “Bestseller”
Zomato gives algorithmic preference to dishes tagged as:
- Bestseller
- Chef’s Special
- New Arrival
- Value Meal
These aren’t decorative — they influence user decisions and Zomato’s listing algorithm.
Pro tip: Use internal data (top 3 ordered items) to mark them as Bestseller. This boosts not just credibility but also CTR (click-through rate).
✅ 3. Boost Real User Photos to 50+
If you want to dominate Cloud Kitchen Marketing, you must create visual trust.
Listings with 50+ customer-uploaded photos have:
- 2.3x higher engagement
- 3x better listing scores
- Up to 35% higher conversion to orders
💡 Add a QR code or note inside your delivery:
“Love the food? Upload a pic on Zomato & tag us — we feature our top fans!”
It’s UGC (User-Generated Content) for the win.
👉 Related Article:
🔗 How to Grow a Cloud Kitchen with Zero Footfall
🌐 External Resource:
🔗 Zomato for Business – Official Listing Guidelines
