Case Study: MM Mithaiwala Mumbai Boosts Zomato Presence with Top Zomato Marketing Agency – Restromark (2024)
🎯 Introduction: Mumbai’s Iconic Sweet Shop Goes Digital with the Best Zomato Marketing Agency
In 2024, MM Mithaiwala, a heritage Indian sweet brand from Malad, Mumbai, collaborated with Restromark, the top Zomato marketing agency in India, to establish a strong digital footprint on food delivery platforms.
Founded by Shri Man Mohan Gupta in 1976, MM Mithaiwala is not just a name—it’s a household legacy with a ₹50 crore annual turnover. Known for its exquisite Indian sweets, dry fruits, farsan, and festive gifting items, MM Mithaiwala needed a Zomato marketing company that could merge tradition with modern digital visibility.
📌 Why MM Mithaiwala Chose Restromark – The Best Zomato Marketing Company
As Mumbai’s sweet market grew competitive with online food delivery integrations, MM Mithaiwala aimed to:
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Optimize their Zomato listings for better discovery
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Showcase their brand story to a younger, digitally active audience
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Collaborate with food influencers for viral festive season content
For this, they trusted Restromark, a top restaurant marketing agency, known for transforming traditional food businesses into digital-first restaurant brands.
📌 Zomato Marketing Strategy Executed by Restromark
Here’s how we helped MM Mithaiwala gain visibility and trust online:
✅ Zomato Page Enhancement
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Crafted keyword-rich brand bio, listing descriptions, and menu uploads
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Professional photoshoot of sweets, snacks, and thali offerings
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Set up special festive campaigns and offer banners on Zomato
✅ Influencer Marketing Campaign
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Onboarded Mumbai-based food bloggers with large regional followings
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Created content around Diwali specials, Thali boxes, and seasonal sweets
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Drove reviews, check-ins, reels, and UGC on Instagram and Zomato
✅ Festive SEO + Visibility Campaign
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Indexed MM Mithaiwala pages under “Top Sweet Shops in Mumbai”
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Built backlinks from food blogs and influencer mentions
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Managed review generation campaign with QR code strategy at outlets
🔗 Explore Our Other Client Projects:
View All Brands at Restromark
🔗 External Client Website:
MM Mithaiwala – Mumbai