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MM Mithaiwala Mumbai

Case Study: MM Mithaiwala Mumbai Boosts Zomato Presence with Top Zomato Marketing Agency – Restromark (2024)

 


🎯 Introduction: Mumbai’s Iconic Sweet Shop Goes Digital with the Best Zomato Marketing Agency

In 2024, MM Mithaiwala, a heritage Indian sweet brand from Malad, Mumbai, collaborated with Restromark, the top Zomato marketing agency in India, to establish a strong digital footprint on food delivery platforms.

Founded by Shri Man Mohan Gupta in 1976, MM Mithaiwala is not just a name—it’s a household legacy with a ₹50 crore annual turnover. Known for its exquisite Indian sweets, dry fruits, farsan, and festive gifting items, MM Mithaiwala needed a Zomato marketing company that could merge tradition with modern digital visibility.


📌 Why MM Mithaiwala Chose Restromark – The Best Zomato Marketing Company

As Mumbai’s sweet market grew competitive with online food delivery integrations, MM Mithaiwala aimed to:

  • Optimize their Zomato listings for better discovery

  • Showcase their brand story to a younger, digitally active audience

  • Collaborate with food influencers for viral festive season content

For this, they trusted Restromark, a top restaurant marketing agency, known for transforming traditional food businesses into digital-first restaurant brands.


📌 Zomato Marketing Strategy Executed by Restromark

Here’s how we helped MM Mithaiwala gain visibility and trust online:

✅ Zomato Page Enhancement

  • Crafted keyword-rich brand bio, listing descriptions, and menu uploads

  • Professional photoshoot of sweets, snacks, and thali offerings

  • Set up special festive campaigns and offer banners on Zomato

✅ Influencer Marketing Campaign

  • Onboarded Mumbai-based food bloggers with large regional followings

  • Created content around Diwali specials, Thali boxes, and seasonal sweets

  • Drove reviews, check-ins, reels, and UGC on Instagram and Zomato

✅ Festive SEO + Visibility Campaign

  • Indexed MM Mithaiwala pages under “Top Sweet Shops in Mumbai”

  • Built backlinks from food blogs and influencer mentions

  • Managed review generation campaign with QR code strategy at outlets


🔗 Explore Our Other Client Projects:
View All Brands at Restromark

🔗 External Client Website:
MM Mithaiwala – Mumbai