Client Name: Gabru Di Chaap
Location: Pan-India (Headquartered in Hyderabad)
Date: 2025
About the Client
Gabru Di Chaap is India’s first premium soya chaap QSR chain, founded by Tarunpreet Singh and Randhir Raj Singh. The brand gained national attention after featuring on Shark Tank India Season 4, Episode 18, where it secured a ₹1.4 crore investment deal for 6% equity. With a strong presence across 26 outlets in 4 cities, Gabru Di Chaap is known for its North Indian delicacies, standardization, hygiene, and innovation in vegetarian fast food.
Project Summary
Objective: Enhance Zomato visibility, ratings, and regional discovery using Restromark’s full-stack food delivery marketing services.
Scope of Work:
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Zomato promotions across all active outlets
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Strategic Zomato listing optimization
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Swiggy visibility management
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Influencer marketing & review campaigns in Delhi, Hyderabad, and NCR
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Delivery performance analysis and rating management
Approach:
Restromark implemented a multi-city promotion strategy through local food influencers, optimized Zomato menus for CTR, and improved online ordering experiences through better product photography, keyword curation, and rating outreach.
Key Outcomes
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Consistent ratings growth across outlets
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Improved search visibility on Zomato & Swiggy
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Increased organic orders through top food delivery keywords
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Influencer-led promotions helped position the brand as a youth-centric, affordable, and hygienic QSR alternative
Why This Project Matters
As a fast-scaling QSR brand, Gabru Di Chaap needed a specialized Zomato marketing agency to handle the technical, creative, and influencer-based layers of growth. Restromark brought its proven track record to the table, delivering measurable success across food aggregator platforms.
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