How Café After Hours Achieved Growth with the Top Restaurant Marketing Agency – Restromark
Back in 2018, Café After Hours emerged as a vibrant, youth-centric café-bar located in Dwarka, Delhi NCR. Known for its lively crowd, ambient lighting, curated music sets, and dynamic food and beverage menu, it quickly gained traction among millennials. However, to establish strong digital visibility and consistent walk-ins, the management turned to Restromark – the top restaurant marketing agency trusted by leading brands in the hospitality sector.
About Café After Hours – A Rising Social Hotspot
Café After Hours is more than just a café – it’s a lifestyle destination where young professionals and students unwind after a hectic day. With its live music gigs, curated cocktails, delicious platters, and weekend events, it became a preferred hangout. But in a crowded Delhi café scene, standing out online required strategic digital marketing efforts.
To meet that challenge, Restromark was brought on board to craft a full-fledged marketing roadmap, covering brand identity, social media buzz, influencer collaboration, and event amplification.
The Marketing Campaign: From Concept to Execution
Being a top restaurant marketing agency, Restromark curated a tailored marketing strategy for Café After Hours. The core objectives were:
-
Build brand awareness across social media platforms
-
Drive consistent footfall via promotions and event marketing
-
Collaborate with influencers and micro-bloggers for storytelling
-
Improve local discoverability on Google and Zomato
The strategy was implemented through the following services:
-
Digital Content Creation: Captivating visual content of ambience, food, and drinks
-
Influencer Marketing: Targeted Delhi-based food bloggers and nightlife influencers
-
Event Promotion: Boosted reach of live DJ nights and themed events
-
Performance Marketing: Geo-targeted campaigns for NCR-based audiences
Achievements and Measurable Results
Within a few months, the Restromark campaign delivered impactful outcomes:
-
30% increase in daily footfall post-campaign
-
Enhanced Instagram engagement by 60% through influencer features
-
Successful execution of 15+ event promotion campaigns
-
Strengthened brand presence across Google, Zomato, and Facebook
Why Café After Hours Chose Restromark
Café After Hours recognized that working with a specialized hospitality marketing partner like Restromark meant more than just boosting posts—it meant building long-term community engagement. As the top restaurant marketing agency, Restromark’s deep knowledge of consumer behavior, content storytelling, and localized promotion made a significant difference in real-time metrics and brand growth.
Explore other restaurants and cafes that trusted our expertise:
Our Brands – Restromark